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Top Shelf vs. Bottom Shelf | My Search for Good Business Education

When Andy and I started our business, we were in our own little photography bubble. Our growth in both photography and business relied on each other and from our experiences in providing both of these things to our clients. We weren’t influenced by what anyone else was doing.

I don’t know about you, but I have almost an obsessive thirst for knowledge. When I want to know more about something, I want to know everything anyone has ever said about the subject. I’m a little crazy when it comes to google.

Top Shelf vs. Bottom Shelf:
I have spent thousands of dollars on education, products, and videos in search of what I call ‘Top Shelf Information’, trying to further my photography skill and business ability, but as you can probably already guess, not all education and materials are created equal, or have benefited me at all. There is good, solid information out there, but you have to scrape and peel back the layers and junk (bottom shelf information) to actually find it.

So, starting next week, I am going to begin a series of blogs, containing what I believe to be ‘Top Shelf’ information to increase your bookings, value, and most importantly, happy clients.

Business Education | Michele Ashley Photography

February 17, 2017

  1. Sounds great!!! Looking forward to reading the series.

  2. Sarah Abbott says:

    As a personal who is also passionate about learning, this was so pleasant to read!

  3. Tiffany says:

    All the YES!! Woohoo. Love this!!

  4. I also am on the constant hunt to grow my skills and my business!

  5. Ella Sophie says:

    Thank you thank you I am looking forward to your list! I can totally relate with the experience of searching and paying for education that isn’t always what it was promised to be.

  6. Clara says:

    As someone who is in the same boat…I LOVE this idea! Look forward to reading more about good photography business education =]

  7. Urška Majer says:

    Looking forward to read those blogs!

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